Strategies for Promoting Library Services in Facebook

TABLE OF CONTENTS

Suggestions

• Contact members of Student Organizations in local Facebook
• Distribute booksmarks with Library/Department Facebook account
• Distribute flyer during Freshman Orientation
• Facebook account on business card(s)
• Facebook Flyers
• Import Library announcements/news into Facebook account (Vincci Kwong)
• Link to Library Facebook page from library digital reference page(s)
• Link to Social Network Service address on personal/professional blog
• List Facebook address in e-mail signature
• List Facebook address in university directory
• Notify Departmental Library liaisons
• Post notice on persona/professional blog
• Post signs at service desks with Library/Department Facebook account
• Profile article in City/Town newspaper
• Profile article in College/University paper
• Profile article in Departmental newsletter
• Profile article in Library newsletter
• Promote Facebook chat/digital reference service in Library blog
• Promotion of Facebook group(s) on Library Web page(s)
• Share useful Internet resources through Posted Item/Share (Vincci Kwong)
• Target members of select Facebook group(s)

Group members

• Gerry McKiernan